Does anyone here has any idea regarding this experimental advertising ?
I'm a homemaker. My kids are very naughty and I'm having a busy schedule daily. But I find time for reading books. I use to finish two books in a month. I enjoy reading.
I'm a great fan of Yann Martel. He was the author of Life of Pi, which was made into a Hollywood Movie, was a flamboyant success all over the world. Also, the book won the Man Booker Prize.
I would actively like to promote him. Most of my friends are already a member of his fans club. I want to do something different to promote him.
I thought of doing this ( http://www.grassrootsadvertising.com/what-we-do/experiential-advertising-solutions ) experiential advertising. Does anyone here have any suggestions regarding this? Please do reply.